Customers earn and redeem points at the point of sale, on one balance with your online store.
30 minutes with a loyalty strategist.
Points balance
2,430
Certified Technology PartnerCertified+ thousands more on Shopify Plus
Smile keeps a single points balance per customer across your online store and every retail location, so loyalty follows customers the way they already shop.
It tells staff exactly what to do next, and its label updates on its own when a customer has rewards.
The tile's subtitle changes with the customer in the sale, so staff always know the next step.
Points earn automatically on any order with an email, name or phone number attached, and rewards work as amount or percentage discounts at the points costs you set.
People are very hungry for their rewards because of how generous the program is.
67%
order earning rate, across the program.
Burbank Sportscards’ loyalty program on Smile. Reviewed as of September 25, 2026.
If you use Shopify POS, customers can earn and redeem points in store on any plan. Other POS systems are not supported at this time.
No. Smile runs as a tile inside Shopify POS, so if your registers run Shopify, your program has everything it needs.
Automatically, on any order with an email, name or phone number attached.
With the customer and their items in the sale, tap the loyalty tile, then apply the discount from the Loyalty discounts tab.
Yes. When a customer uses the same email in store and online, their points and activity link to one customer profile.
Yes. Make each reward available in store only, online only or both.
From your Shopify admin: add the Smile tile to each location’s smart grid.
