Points. Turn every purchase into the next one.
Reward customers for buying, sharing and coming back. Points show on the product page, live in Shopify customer accounts and redeem right at checkout.
30 minutes with a loyalty strategist.
Certified Technology PartnerCertified
Technology PartnerShopify's enterprise tier- SOC 2 Type IISOC 2
Type IIAudited May 2026 (opens in a new tab)
- Fiesta Tableware
- Naturium
- Blue Banana
- ROKA
- Death Wish Coffee
- HIKOCO
+ thousands more on Shopify Plus
Points where your shoppers are.
Earn beyond orders
10+ ways to earn points, from reviews to birthdays.
In store
One balance at the counter, with Shopify POS.
Come back
A welcome back with points to spend, on the storefront.
Set the rules once. In Shopify admin.
Smile / Program
Points
Ways to earn
- Place an orderOnline store, checkout and Shopify POS1 pt per $1
- Create an accountShopify customer accounts100 pts
- Celebrate a birthdayBirthday email sent through Klaviyo200 pts
- Write a reviewVerified reviews via Judge.me200 pts
- Refer a friendAfter the friend's first order500 pts
Ways to redeem
Merino Rib Beanie4,800 ptsProgram settings
- Currency name
- Points
- Expiry
- 12 months inactive
- Languages
- EN, FR, DE
- Emails
- Sent through Klaviyo
- Checkout
- Redeem with extension
- Earn
- 10+ ways to earn points, on every plan
- Redeem
- Redeem points for discounts, free shipping or free products
- Plans
- The points program is on every plan. Loyalty Hub and redemption at checkout start on Growth.
Points programs, measured.
Earn
94%
of orders earn points, across the program.
Applied Nutrition’s loyalty program on Smile. Reviewed as of September 25, 2026.
Redeem
75%
redemption rate among loyalty members.
ROKA’s loyalty program on Smile. Reviewed as of September 25, 2026.
Spend
57%
higher annual spend, members vs. non-members.
Great Garden Plants’ loyalty program on Smile. Reviewed as of September 25, 2026.
Points, answered.
Points give customers a reason to come back: every order earns toward a reward, so the next purchase is already partly paid for. Run well, that loop lifts repeat purchase and lifetime value.
A common starting point is 1 point per $1 spent, with 100 points redeemable for $5 off: round, memorable and easy to communicate. The right numbers depend on your margins and AOV, and we tune them with you on the demo.
The points program and 10+ ways to earn are on every plan. Redemption at checkout, Loyalty Hub and VIP tiers start on Growth.
Yes. Every customer-facing surface, including the launcher, member panel, emails and notifications, is customizable to your design system without code.
Smile connects with Klaviyo, Gorgias and Shopify POS, so loyalty data flows across the channels you sell on. More than 25 partners have built integrations on the platform.
Put points where your shoppers buy.
- The plan that fits your monthly orders
- What migration and launch look like on that plan
- The revenue loyalty could add at your scale
