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  1. Press kit

Using our brand. Logos and colors.

Resources for presenting the Smile brand consistently and professionally.

Primary logo

This is the first logo to choose when referencing Smile.io, unless being used on a background that makes it illegible. If you are using the logo on either a dark or yellow background, use the alternate assets.

Glyph

If space is an issue, you should use this glyph. There is not always enough horizontal space for our main logo and this is your secondary option.

Colors

Our brand colors are designed to reflect the positivity and clarity of the Smile experience. Use these colors to maintain consistency across all Smile materials, from press mentions to partner collaborations.

  • Snow White#FCFCFD
  • Light Grey#F6F7F9
  • Dark Grey#424242
  • Happy Yellow#FFC419

See the platform behind the brand.

  • The plan that fits your monthly orders
  • What migration and launch look like on that plan
  • The revenue loyalty could add at your scale
Three shell shaped plates, cobalt in front and turquoise and white behind, resting on sand