Multi-language support

Loyalty that speaks every customer's language

Smile automatically displays your loyalty program in each shopper's preferred language, with no setup required. Product pages, checkout, emails, and rewards stay translated in 20+ languages. Global reach, local feel.

Built for Shopify · 4.9 ★ (4,122)

Français · auto-detectedRejoignez le clubGagnez des points à chaque commandeSolde de points1 450 ptsRécompense disponible10 % de réductionÉchanger mes pointsThe same program, in the shopper’s languageEnglishFrançaisDeutsch20+ languagesNo setup requiredCheckout & emails too
Liquid Death
Nine West
Liquid Death
Monos
Billabong
Monos
K-Swiss
tp-link
K-Swiss
Naturium
Hush Puppies
Naturium
Quiksilver
e.l.f.
Quiksilver
Eddie Bauer
Touchland
Eddie Bauer
Ford
Blue Banana
Ford
Dual Certified

Built for Shopify + Technology Partner

G2 Leader

1st in Loyalty Management Software

SOC 2 Type II

Enterprise-grade security

$3.3B Driven

4,400+ Shopify Plus Brands

Automatic detection

Detects the shopper's language, matches it instantly

Smile reads each shopper's browsing language and renders your loyalty program to match, the moment the page loads. No language picker to configure, no translation files to upload, nothing to maintain when you add a market.

  • Language detected from the shopper's browser, automatically
  • The right translation on the first page view, not after a setting
  • Zero setup: it works the day you install
Detected, then matchedAutomaticBrowser languagefr-FRRejoignez le clubFrench shopper in ParisBrowser languagede-DETreten Sie dem Club beiGerman shopper in BerlinBrowser languagees-ESÚnete al clubSpanish shopper in MadridNo configuration, no translation files: Smile matches the shopper the moment the page loads

Fully translated

Translated across the entire customer journey

A translated widget with English emails breaks the spell. Smile keeps the whole experience in the shopper's language: points on product pages, redemption at checkout, loyalty emails, and every reward in between.

  • Product pages, checkout, and rewards, all localized
  • Loyalty emails arrive in the customer's language
  • One consistent experience from first visit to redemption
Translated at every stepFrançaisPRODUCT PAGE« Gagnez 150 points avec cet achat »CHECKOUT« Utiliser ma récompense : 10 % de réduction »LOYALTY EMAILS« Vos points expirent bientôt ! »Rewards, panels, and program pages stay translated too

Native to Shopify

Works with your Shopify language settings, out of the box

Selling across Europe or into multilingual markets? Smile integrates seamlessly with the languages your Shopify store already publishes. Add a market in Shopify and your loyalty program keeps up on its own, in 20+ languages with more on the way.

  • Follows your published Shopify store languages
  • 20+ languages supported, with more on the way
  • Built for merchants selling across regions and markets
Follows your Shopify languagesIn syncSHOPIFY · STORE LANGUAGESEnglishDefaultFrançaisPublishedDeutschPublishedSmile followsEnglishFrançaisDeutschAlso ready whenever you publish themItalianoNederlandsPortuguêsSvenska日本語+15 moreSell in new markets without touching your loyalty program: it keeps up on its own

Customer stories

Global brands run loyalty on Smile

From Spanish streetwear to Canadian travel gear, brands selling across markets keep one program that feels local everywhere.

Why global brands localize loyalty with Smile

Selling internationally is hard enough. Your loyalty program shouldn't add to the list.

Local by default. Every shopper sees your program in their language automatically. No pickers, no settings, no second-class markets.

Whole journey, one language. From the product page to the checkout to the inbox, the experience never slips back into English mid-flow.

Grows with your markets. Publish a new language in Shopify and Smile follows. Expanding internationally never means loyalty rework.

Multi-language support

Give every market a loyalty program that feels local

Talk to a loyalty strategist about running one program across languages and regions, or see what loyalty could unlock for your revenue first.