Build Award winner, Shopify Build Awards
2026 Build Award winner. Shopify’s highest bar for apps.
Each year, Shopify recognizes the apps that set the standard for quality, performance, and merchant impact across the ecosystem. This year, that includes Smile.io.
30 minutes with a loyalty strategist.
Built for ShopifyBuilt for
ShopifyShopify’s highest quality certification for apps. (opens in a new tab)
Certified Technology PartnerCertified
Technology PartnerShopify’s enterprise-readiness certification.
- Fiesta Tableware
- Naturium
- Blue Banana
- ROKA
- HIKOCO
+ thousands more on Shopify Plus
What Shopify judged. Craft, performance, impact.
- HalvardCheckout
Redeem points
Halvard Trail Club, 2,430 points available
$20 off, 2,000 points$10 off, 1,000 points$20 off appliedRemove
Subtotal$340.00ShippingFreePoints discount−$20.00Total$320.00430 points left after this order
Craft
Shopify's strictest standards for design, reliability, and native integration.
- Add to bag
Alpine Shell Jacket
$340.00, Spruce
Earn 340 points with this purchasePerformance
Fast at scale, with no storefront slowdowns or checkout friction.
- HHalvardSearchadmin.shopify.com/
store/ halvard/ apps/ smile/ analytics Smile / Analytics
Analytics
Last 90 daysOverviewLoyalty revenueProgram healthLoyalty revenue
$1.24M
Members
48,210
Redemption rate
34%
Repeat purchase rate
41%
Impact
Measurable outcomes in repeat purchase rate and customer lifetime value.
Fiesta Tableware on Smile.
We had a very good year last year that we attribute much of it to our loyalty program with Smile.
30%
conversion lift, since launch.
The Build Award, answered.
Shopify’s recognition for the apps that set the standard for quality, performance and merchant impact. Smile is a 2026 winner.
It is Shopify’s highest quality certification for apps, shown on Smile’s own App Store listing.
It is Shopify’s enterprise-readiness certification. The requirements include an annual third-party penetration test, a Letter of Validation from Shopify’s security vendor, encrypted API token storage, 24-hour breach notification and 24/7 worldwide support.
Yes. Smile holds SOC 2 Type II, audited in May 2026. The report, a penetration test summary and the Data Processing Agreement are in the Trust Center.
Run your program on the app Shopify recognizes.
Thirty minutes with a loyalty strategist, tailored to your store.
- The plan that fits your monthly orders
- What migration and launch look like on that plan
- The revenue loyalty could add at your scale